Below are a number of TV advertisements which are all from Boots. One aspect I noticed throughout all of them is that they always use the same song. The some 'Here come the girls' has either been used either at the beginning or at the end of the advert. By the same song being used it shows that Boots are obviously trying to make their target audience remember the song so that each time a new advert will come on they will be able to recognise the song and instantly remember that the advert is from Boots. This is an effective way of advertising and is something that many companies do to grab their target audiences attention.
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